Relations on Cultural Behavior and Technology Adoption: A Chilean Perspective
Relations on Cultural Behavior and Technology Adoption: A Chilean Perspective
Authors
Diaz, Jaime
Ahumada, Danay
Hochstetter, Jorge
Paz, Freddy
Soares, MM
Rosenzweig, E
Marcus, A
Ahumada, Danay
Hochstetter, Jorge
Paz, Freddy
Soares, MM
Rosenzweig, E
Marcus, A
Profesor GuĆa
Authors
Date
Datos de publicaciĆ³n:
10.1007/978-3-030-78224-5_3
DESIGN, USER EXPERIENCE, AND USABILITY: DESIGN FOR DIVERSITY, WELL-BEING, AND SOCIAL DEVELOPMENT, DUXU 2021, PT II,Vol.12780,34-42,2021
Tipo de recurso
WOS
Keywords
Materia geogrƔfica
Collections
Abstract
Digital transformation is the change associated with applying digital technologies in all aspects of human society. This need for digital transformation is beginning to be transversal for all industries, but especially in those small and medium-sized. Some initiatives seek to promote these transformation processes through technology adoption models. However, on a few occasions, it has been studied under a particular socio-cultural context. In this document, we begin our research by analyzing Tornatzky's proposal for technology adoption, but under a socio-cultural vision specific to the Chilean market.